Monster Beverage Corporation

MNSTleader

Monster Beverage is the #2 energy drink company globally, leveraging its distribution partnership with Coca-Cola to reach consumers in over 140 countries.

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Products & Revenue

Product Revenue Share

Revenue Breakdown ($7.6B)

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Monster Energy Drinks (82%)

Strategic Brands (NOS, Full Throttle) (8%)

Alcohol Brands (6%)

Other (4%)

Segment Breakdown & Key Customers

Product Details

Monster Energy60%

Flagship energy drink with multiple flavor SKUs — #2 global energy brand

Monster Ultra / Zero20%

Zero-sugar energy drink line targeting health-conscious consumers

Reign & Bang12%

Performance energy and fitness-focused beverages

Alcohol Brands8%

The Beast Unleashed hard beverages and Nasty Beast

Supply Chain Relationships

Partners

The Coca-Cola Company

Global distribution partnership

Impact: Critical — Coca-Cola distributes Monster globally

Key Customers

Walmart Inc.

Retail energy drink sales

Impact: High — top retail channel

Costco Wholesale Corporation

Warehouse energy drink sales

Impact: Medium — club channel

Macro & Market Context

필수소비재Sector News

인플레 완화 + 사재기 소멸 — 정상 수요로 복귀, 마진 회복 국면

미국 식료품 물가 YoY

+2.1%

P&G 유기적 매출 성장

+3% YoY

코스트코 회원 갱신율

93%

사모라벨 침투율

21%

Upcoming Catalysts

◆P&G·KO·PEP·WMT Q1 실적 (2026.04)◆미국 3월 PCE 물가 발표◆Nielsen 소비 트렌드 Q1 리포트

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AI Analysis

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Company Info

Headquarters

Corona, California, USA

Founded

1935

Employees

5,400+

Website

monsterbevcorp.com

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